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KATIE OLIVEY & ASSOCIATES | EXPERTS IN THE ART & SCIENCE OF BRILLIANT MARKETING
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    • KATIE OLIVEY
    • CELIA GARCIA
    • SHELBY GEORGE
    • AMANDA CROCKER
    • CHRISTI RIGBY
    • Ronda Ivy McLeod
  • Clients
    • What Our Clients Say
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  • Home
  • Services
    • Overview
    • Smart Select Marketing TM
  • ABOUT US
    • KATIE OLIVEY
    • CELIA GARCIA
    • SHELBY GEORGE
    • AMANDA CROCKER
    • CHRISTI RIGBY
    • Ronda Ivy McLeod
  • Clients
    • What Our Clients Say
  • Contacts

Katie Olivey  (f/k/a Connolly)

​Principal and Strategist

A customer-focused, results-oriented partner, Katie is the thought catalyst behind significant strategic marketing initiatives across major Fortune 100 companies and leaders in consumer products and services.
​She brings over 20 years of experience as an executive at PepsiCo/Frito Lay, partner at Blue Skies Strategy, LLC, and founder and principal of Katie Olivey & Associates.
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Her consumer marketing expertise spans strategy development, branding, channel marketing, research, and product/service innovation across a range of diverse industries and world-class brands. Key areas of expertise include:

  • ​​Strategic Planning / Team Vision Development
  • Brand Marketing Strategy & Implementation
  • Consumer Insights to Action
  • Product/Service Innovation
  • Ideation & Concept Development
  • Customer & Channel Marketing Strategy

Katie holds an MBA from Southern Methodist University and a BS in Marketing and Organizational Management from the University of Colorado.
​She serves on the Advisory Board of 30 60 100 Ministries, Inc. and is a student mentor and Advisory Board member of the Frisco ISD Lone Star Business Incubator program.

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